A Stereotypical Media

By: Clint Phillips E-mail: a65phalcon@hotmail.com A Stereotypical Media The media of nows purchase order plays the peddler to the stereotypes that plague our country. However, the media is not exclusively to blame. Susan Sontag states in her act The Image World: by being photographed, something becomes part of a system of information, fitted into schemes of classification and storage(Sontag 196). Through our own withdraw as consumers, the use of advertizing in television, wordpapers, and especially magazines relays to the human race an erratic system of conventional information. The system of information relayed through and through photographic resource in advertize directly affects the thoughts of society, on how a cleanup lady should look and feel. Thus, mixing the stereotypical woman of delicacy, and sizeableness with sex and sexuality. The vast amount of stereotypical advertising today is directed at the middle-class, American worker. This specification in advertis ing is due to the fact that the middle class workers are the main consumers. This idea is represented in the magazine, Newsweek. Printed on April 3, 2000, Newsweek prints many articles of news that are not so focused and in-depth, solely salvage contains valid consistency. The magazine is M/C Phillips, summon 2 truly tailored to the middle class and so is its advertising.

In the midst of clutter, from articles of political power, to the rise of the doughnut culture, sits an ad of stimulate and content. Posted by the Tar lounge about Corporation, a blood tailored to the middle class, the ad displays, a precise young, attractive woman covered shoulders to toe in ivy, safekeeping a r ayon handbag. She is poised, illustrious and! elegant, a mirror image of a statue. The background of the image is calm, organized and serene. The ad reads ivy limit $6.99, rayon pluck bag $14.99(Newsweek 7). However, the ads imagery at showtime glance does not fully portray the... If you insufficiency to get a full essay, order it on our website: OrderEssay.net

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